MORE THAN BACKGROUND MUSIC
Music can be curated to reflect your brand's identity. At Altaura, we understand that sound design is a science. To develop a successful soundtrack and create the perfect audio atmosphere for your brand, there is more to consider than just simply selecting music genres or songs.
Carefully selected music in retail stores can create a more welcoming environment for customers, and help harness powerful customer connections. Positively impacting your customer behaviour can lead them to spend more in your restaurant, bar, cafe etc. whether you want a higher turnover of patrons to fit in more covers, or for customers to stay longer to consume more, the right curated music for business can help.
By understanding music's role in creating ambience, as well as marketing, our music curators and sound designers can create an immersive atmosphere that will help you develop a musical brand identity and encourage customer engagement.
When the right music is played people:
Top brands priority has shifted towards:
WELL CURATED MUSIC ELEVATES CUSTOMER EXPERIENCE
We recognize the significance of music for business and how to communicate emotions through melody, harmony and tempo for customer satisfaction. Playing different tracks in the morning, afternoon or evening can increase the likelihood of customer spending, brand loyalty and will match the customer journey.
Think of music solutions as an added tool to your brand strategy. A music strategy can set the tone for your industry and communicate the character of your brand. Try our custom-curated playlist below and discover how the right royalty free music can make an impact on your platforms.
BEHAVIOURAL SCIENCE AND TECH HAVE AN IMPACT ON MUSIC
By uniting technology and behavioural science, we create customised sound solutions that are data-driven by analytics and research. The immense impact sound has on people's behaviour can be enhanced by understanding the customer journey.
A tailored music soundtrack that is designed by focusing on details such as the time of day or the type of customer, can cultivate the desired atmosphere and drive customer engagement. Whether it is an elevator, a hotel lobby or a retail store, our professional audio solutions can be tailored to suit any hospitality or retail business.
WE ENHANCE BRANDS WITH EXPERIENCE DESIGN
Repetitive music damages your business and makes for unhappy staff and visitors. With our music strategy and experience design process, you can avoid it all and select songs that suit your space, brand and customers. Our adept professionals create clients a unique SoundAura based on dedicated research. We can build personalised playlists that are modified according to the customer journey, time of day and brand identity. Start your music journey today, and keep your customers engaged.
Retail
Workspaces
Health & Wellness
Hotels
Cafes
Restaurants
& Bars
PUSHING MUSIC BOUNDARIES FOR BETTER CUSTOMER EXPERIENCES
we're Altaura a full-service design agency that uses sound to create unforgettable experiences that deliver results. Our team of music curation experts, sound designers and engineers are dedicated to pushing the boundaries of background music for business.
Since everyone is a DJ now, brands have ended up with boring, popular soundtracks chosen by taste, not by science or design. But our approach is different, we aren't just a simple music supplier of coffee shop sound, office background music or restaurant music playlist, we actually understand how to use the strength of music to shape your customers' emotions, thoughts and actions.
As a creative media management company we're designing a music strategy that will deliver a substantial ROI whether it's for background music for hotels or music for stores.
BEAT THE COMPETITION WITH CURATED MUSIC
Although light travels faster, sound is the more influential sense when it comes to our emotions, sound can quickly turn to noise, especially when left to chance. Still, sound is the last sense businesses consider when creating a customer experience or designing a space.
So get ahead of the competition with a well-planned music strategy, put your audience in the right frame of mind and enhance the emotional connection with your brand.
We believe in finding smart solutions that bring out your brand's unique personality and captivate customers with innovative sounds, powerful storytelling, and creative production techniques. Our music licensing company is made up of industry professionals that will help you elevate your brand to the next level.
SOUND SYSTEMS AND ACOUSTICS FOR SPACES
Our team curates and composes bespoke soundtracks tapping into the top music streaming technologies to suit your specifications. Whether it’s ambient music for an office, music in coffee shops, sound design for an experiential event or a custom playlist to boost your retail experience — we help brands build a unique sound identity.
We also consult on the right music sound systems, music licensing and acoustics for your spaces, organise live acts and create sound effects and background music for digital media projects. Our social media platforms and partners are industry veterans with decades of experience in music for business and sound design, so you can rely on us to bring your ideas to life.